Wednesday, February 9, 2011

Lithuanian Clergy Puts Stop to Ad Campaign

Lithuanian-area monks and nuns effectively ended a regional advertising campaign that featured a Franciscan monk hoisting a mug of beer. The company behind the campaign said it was only trying to link monks' historical past as brewers to their product and meant no insult, but nuns and monks from the area wrote to tell the company that they found it offensive. The company has ended the campaign and apologized for the error.

© C Harris Lynn, 2011

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